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02/05/2008
A Case in Point
Another example of Apple's disruptive marketing. The company's online store has gone down and intrepid bloggers are on the case. Apple's fanboy minions are rallying, effectively launching whatever new product has coming... for free.
Update: It's back up. And? How about a 16GB iPhone and a 32GB iPod Touch?
February 5, 2008 in Cult brands, Discipline of marketing, New product launches, Technology | Permalink
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